18 de mayo de 2026 · Tendencias
Color Psychology in Commercial Spaces: What Works in 2026
Every color triggers a measurable emotional response. Here is our summary of which colors to use based on your business type and the customer behavior you want to drive.
Color palette
Verde confianza
Terracota apetito
Greige neutralidad
Azul concentración
Premium Fashion Boutique
Greiges and off-whites to let the clothing speak for itself. Use soft black or deep green for accents.
Restaurant
Terracottas, ochres, and warm browns stimulate the appetite and encourage longer stays. Avoid very cool blues in dining areas.
Specialty Coffee Shop
Medium greige + natural wood + a touch of botanical green. A calm, photogenic aesthetic.
Office
Smoke blue or sage green to boost concentration. Use off-white if the space already features a lot of colorful furniture.
Healthcare Clinic or Studio
Warm off-whites + light greige. This conveys cleanliness without the clinical coldness of a surgical white.